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  1. What Is CRM (Customer Relationship Management)? | Salesforce

    What Is CRM (Customer Relationship Management)? CRM is a system that helps businesses manage all interactions with customers and prospects to improve relationships, streamline processes, and …

  2. What is Customer Relationship Management (CRM)? - IBM

    Customer relationship management (CRM) is a set of integrated technologies used to document, track, and manage an organizations relationships and interactions with existing and potential customers.

  3. CRM (Customer Relationship Management): Elements, Benefits, and …

    May 3, 2025 · CRM stands for customer relationship management and refers to the principles, practices, and guidelines that an organization follows when interacting with its customers.

  4. Customer relationship management - Wikipedia

    Customer relationship management (CRM) is a strategic process that organizations use to manage, analyze, and improve their interactions with customers.

  5. What is CRM (customer relationship management)? - TechTarget

    Feb 12, 2025 · CRM (customer relationship management) is the combination of practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout …

  6. What Is a CRM? (CRM Meaning, Definition & Examples)

    Oct 2, 2025 · A CRM keeps all your customer relationships in one place—and then quietly goes to work making every part of your business smoother. It tracks who your customers are, what you’ve said to …

  7. What Is CRM? Definition, Types, Benefits & Real-World Use Cases

    Customer Relationship Management — or CRM for short — is more than just software. It’s a strategic approach to building stronger client relationships, optimizing sales, and delivering consistent support. …

  8. What Is CRM (Customer Relationship Management)?

    What Is CRM ? CRM (Customer Relationship Management) refers to both a business approach and a system used to manage interactions with customers, prospects, and partners throughout their …

  9. What Is Relationship Management? And Why Do Businesses Use It?

    Nov 13, 2025 · Relationship management, also known as customer relationship management, is the system a company uses to organize, analyze, and optimize its interactions with customers. It can …

  10. What is CRM (Customer Relationship Management)? The Ultimate …

    Aug 26, 2024 · At its core, CRM is about building and maintaining relationships. Think of it as the digital equivalent of a skilled shopkeeper who remembers every customer's name, preferences, and …