Lock up partners’ logos with United Way; where possible, United Way logo leads. Keep height of the partner logo equal to the height of the United Way logotype. A corporate partner of United Way A community partner of United Way A corporate partner of United Way A community partner of United Way United Way Brand Guidelines 2024 — v1.3 53

We’ve pulled together key assets and guidelines to keep everything looking and sounding on point. These tools will help make sure your messaging matches United Way’s trusted reputation while also showing off the great work you’re doing. Check out these resources to help share our story: Brand Standards and Guidelines United Way Logo Files

United Way Business Confidential/Not for Distribution Four-color process Refer to United Way color palette for color specifications File Name: united-way-lockup-cmyk.eps Four-color spot Pantone 287C, Pantone 659C, Pantone 179C, Pantone 143C File Name: united-way-lockup-spot.eps Three-color spot Pantone 287C, Pantone 179C and Pantone 143C

Jul 29, 2024 · He depicted a helping hand supporting a little man in the shape of a “Y” with a pointy head. The figure was under an arch of four strips of different widths. ... The color scheme of the United Way logo is very diverse, despite the lack of a gradient. It contains two shades of blue (dark #005191 and light #539ED0), red (#FF443B), yellow (# ...

By understanding United Way’s personification, we can remain true to our voice in communications. This consistency will enable audiences throughout the world to recognize and connect with our brand. UNITED WAY IS …the hand raiser and the soldier. We’re friend to the underdog and foe to the oppressor. We’re the

Logos. Our logo symbol, the Circle of Hope, consists of the rainbow of hope, the hand of support and the person as a symbol of humanity. Together, they exemplify our personality, which is engaging, energizing and elevating.

rainbow of hope, the hand of support and the person as a symbol of humanity – communicate the important United Way brand characteristics — caring, inspiring, ... white or United Way Blue. LOGO USAGE. One-color blue Brandmark lock-up One-color blue special lock-up One-color white special lock-up

United Way’s name and logo have been ingrained in North American society since the 1970s and are universally associated with improved lives and stronger communities. United Way’s logo is referred to as the ‘helping hand’ symbol. It’s three simple icons tell our story of …

The United Way . symbol is now joined together with the United Way name in a permanent, bold alliance. Its holding device is a simple rectangular shape that is unifying and inviolable. The components of our brandmark – the rainbow of hope, the hand of support and . the person as a symbol of humanity – communicate the important United Way

Jan 11, 2025 · United Way, one of the largest international charitable organizations, has launched a refreshed brand identity with a redesigned logo. This update showcases a more modern approach while reinforcing its dedication to inclusivity, community support, and driving positive global change. ... At the heart of the logo is the iconic symbol of a hand ...