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Gritty Under Armour ad urges athletes to ‘be the problem’

Uncommon Creative Studio is behind the sports apparel’s pan-European campaign, which will launch this month across the UK, ...
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De'Aaron Fox's Under Armour Curry Fox 2 Releases This Week

UPDATE (08/18): After debuting it at the Summer League in July, Under Armour has announced that the Fox 2 signature shoe will ...

Stephen Curry, Under Armour launching ‘super shoe’ Curry Series 7

Under Armour and Stephen Curry are officially launching the Curry Series 7, a "super shoe" the first of its kind.

Iconic Nike ‘Swoosh’ logo is coming to Gamecocks' uniforms next school year

South Carolina is switching its uniforms from its long relationship with Under Armour to Nike. USC athletic director Jeremiah ...

Under Armour shares tumble 21% as weak demand and $100 million tariff hit darken outlook

Under Armour shares tumble as weak demand and tariff costs weigh on outlook, with North America performance continuing to drag results.

South Carolina Gamecocks are showing they aren’t afraid to follow a trend that could help redefine their brand

It was announced Thursday by The Post and Courier the South Carolina Gamecocks will be making a bold statement in 2026-2027.

SEC program reported to end Under Armour deal for Nike

This article was originally published on www.si.com/fannation/name-image-likeness as SEC program reported to end Under Armour ...

Star N.J. catcher named to Under Armour All-America game in Baltimore

Gilligan, an upcoming senior, was named to the Under Armour Next All-America Game on September 13 at Oriole Park at Camden ...