Former Kentucky star Anthony Davis weighs in on NIL and how the evolving landscape is changing the heart of college ...

At Washington State and everywhere else in the college athletics landscape, a new era is upon us. The House vs. NCAA settlement was granted final approval on Friday, paving the way for athletic ...

Name, image, and likeness (NIL) has changed the landscape of collegiate sports drastically in the four years it has been enacted. The ability for schools, donor ...

Despite being a Texas Tech Red Raider through and through, Kansas City Chiefs quarterback Patrick Mahomes publicly praised ...

Texas Tech ace NiJaree Canady has signed her second seven-figure name NIL deal, securing her place in Lubbock for the future.

Texas Tech softball coach Gerry Glasco said Friday after the WCWS that the focus on NiJaree Canady NIL deal is 'insulting' to ...

The House vs. NCAA settlement received its long-awaited final approval on Friday night, clearing the way for schools to ...

We gather here today to say goodbye to the Oklahoma softball dynasty, and hello to the NIL era. Because if Texas Tech just proved anything, it’s that you can buy a championship. Last summer, the ...

The agreement brings a seismic shift to schools that were forced to reckon with the reality that their players are the ones ...

Incremental gains won by athletes in previous lawsuits against the NCAA set the stage for the House settlement. Here’s a look ...

OKLAHOMA CITY -- After pitching only one inning in the biggest game in Texas Tech softball history, pitcher NiJaree Canady ...

A settlement allowing revenue sharing with athletes will transform college sports. How will this new system work? We answer ...