From cocoa drinks made by the Aztecs to India’s love affair with chocolate, this article traces the evolution of chocolate ...

The report notes that audiences exposed to ads on Samsung Smart TVs saw a 7.9% uplift in consideration. Among Gen Z viewers, ...

As Business Director, his responsibilities will include scaling content monetisation and overseeing native advertising and ...

The agency will be responsible for managing Olyv’s organic growth efforts, including technical SEO, keyword planning, on-page ...

Bharat Petroleum Corporation Limited (BPCL) has announced the appointment of Subhankar Sen as Director (Marketing).

Prior to joining InMobi, he was Chief Business Officer at ShareChat and Moj. He has also worked in leadership roles at Snap ...

Prior to this role, Dasgupta served as Deputy General Manager and Head at ABP One. He has been associated with ABP Group for ...

He previously served as Category Head at Hero MotoCorp, where he led strategic marketing for key product categories. His ...

The firm will be offering a full suite of marketing services spanning brand strategy, creative, PR, digital, and performance ...

AI is making the impossible come true, whether it means making cats pretend to be professional divers or a kangaroo boarding ...

According to the Q1 update, momentum was driven by increased engagement from clients in regions such as the UAE, Saudi Arabia, and Singapore. The company also added over 70 new brand and agency ...

We explore Warner Bros.' ambitious, Gen Z-focused marketing strategy for James Gunn's Superman, detailing how it is blending nostalgia, viral trends, global activations, and immersive fan engagement ...