In the paper, If You Had One Shot: Scale and Herding in Innovation Experiments, the researchers found that when firms can only run one experiment, this leads to insufficient diversity at the market ...

In 2014, DuPont, “one of America’s most storied research-driven corporations,” became the target of an activist campaign. The company’s reputation as an innovation powerhouse – where Kevlar and nylon ...

In today’s culture of busyness, it’s common to hear a colleague bemoan being “time poor,” or come across articles analyzing whether as a society we have truly become “busier than ever.” But what if ...

Duke’s Fuqua School of Business offers four one-year master’s degrees designed specifically for recent college graduates—no prior work experience required. Gain the skills, network, and clarity to ...

Daniel P. Gross is an associate professor in the Strategy area at Duke's Fuqua School of Business, and a Faculty Research Fellow at the National Bureau of Economic Research (NBER). Prior to joining ...

Tong Guo is an Associate Professor of Marketing at Duke University's Fuqua School of Business and at the Department of Economics (by courtesy). Tong Guo studies the causal role of information in ...

Katherine Schipper is the Thomas F. Keller Professor of Business Administration at Duke University’s Fuqua School of Business. Ms. Schipper holds a BA degree summa cum laude from the University of ...

Since 1984, the Dean's Office of The Fuqua School of Business has hosted the Distinguished Speakers Series, bringing a variety of corporate leaders to Duke's campus. The speakers provide significant ...

The best way to learn about Fuqua is to connect with our community. We are thrilled that we are able to offer in-person and virtual campus visits this year, and although we are still in the process of ...

Ali Makhdoumi is an Associate Professor in the Decision Sciences area. His research interests are optimization, game theory, networks, and learning theory with applications to social and technological ...

Scott Rockart earned an MBA in 1996 from MIT and a PhD in 2001 from MIT in behavioral and policy sciences and management science. He spent two years as an assistant professor at London Business School ...