News

In today’s Digest, Google agrees to a $1.4bn settlement in Texas over privacy lawsuits, UK creatives urge Prime Minister ...
Identical video creatives from FoxyBingo’s “Moe-Down” campaign were delivered across both environments. PIQ also used ...
In today’s Digest, Ireland pushes for Big Tech to vet financial ads, Warner Bros. Discovery explores a split, and Threads ...
Since launch, the content has driven impressions and click-throughs well above the benchmark, reflecting the successful ...
Opti Digital's rebranding highlights its strategic expansion and the launch of a unified platform designed to meet the ...
Traditional ways of targeting intention have leveraged behavioural targeting, search intent, shopping signals, or ...
iion has formed a strategic partnership with Play.Works, integrating the leading connected TV (CTV) gaming provider's premium ...
LoopMe, the global leader in brand performance, is proud to announce the expansion of its partnership with Reveal Mobile, ...
In today’s Digest, we cover LinkedIn’s launch of new video ad options, a US bill challenging Apple’s app store dominance, and ...
Out of the survey’s 14,000 respondents, only 40% feel that advertising is a trustworthy industry to work in. In line with ...
In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by CEO Rachel Smith and Jake Dubbins ...
With Zefr’s new SPN Pre-Screen solution, Zefr provides independent, weekly verification of the SPN domain list and deploys ...