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Rae wrote and performed a manifesto for the activewear brand emphasizing personal growth, authenticity and joy.
Brands often bring an advertising mindset to platforms that reward creator-style storytelling, speed and authenticity.
In a move that could upend how brands, agencies and creators work with the retail giant, Walmart is developing autonomous AI ...
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Agencies provide the strategy, coordination, creative oversight and independent measurement that platforms alone cannot.
Joy is not a distraction from hard realities, but a tool that fuels resilience, creativity and connection in the workplace.
While overall marketing hiring has flattened, chief marketing officers continue to be in demand.
Marketers need to choose brand partners wisely in order to avoid messy splits under the eye of a consumer who is more discerning than ever.
Marketers need to choose brand partners wisely in order to avoid messy splits under the eye of a consumer who is more ...
How brands are ramping up their media spending on Reddit, including a look at the social media platform's most active ...
Emergency Pizza 2.0” from WorkInProgress is Media Campaign of the Year, Silver, in the 2025 Small Agency Awards.
Archer Troy's “Codes for Inclusion” campaign is Campaign of the Year, Pro Bono, Gold, in the 2025 Ad Age Small Agency Awards.
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