Rubber ducks are on red billboards by Adams Outdoor Advertising across South Carolina and other states. In S.C., they can be ...

South Carolina football and the entire athletic department are switching from Under Armour to Nike starting in 2026 for ...

The current 10-year deal, signed in 2016, provided South Carolina with a $2 million signing bonus, $24.5 million in rights fees, $500,000 earmarked specifically for baseball, and $44.5 million in ...