Lipton updates its logo for the first time in over a decade. The redesign returns it to a design much like its very first, ...

While AI has many proven beneficial applications, there is a concerning trend emerging: an increasing number of disputes that are based on mimicry of distinctive brand identities without permission.

The branding of the Mammoth, from the logo to the colors to the merchandise, has generated significant buzz among hockey's newest fanbase.

Chobani is about to enter the frozen food section of the supermarket. The New York City-based company announced it will ...

Asha Prihar rarely pays more than $70 for a week’s worth of groceries for her and her boyfriend. That’s about half what even ...

It’s a feature of modern life. As Western society has become wealthier, consumers have been in a position to indulge their ...

National celebration in January highlights the quality, value, and uniqueness of store brand products NEW YORK () – Extensive ...

Blackpool's Talbot Conservative Club was founded in 1927. A datestone still hangs over the entrance to this day. But now it ...

Your wallet (and brand) will appreciate it! Key takeaways Keep logo designs simple to ensure immediate recognisability and adaptability across various applications. Avoid overused concepts to create a ...

Alexandra Elizondo, HISD's Chief of Public Affairs & Communications, recently presented several logo designs the district is considering. The DAC is a district-level group that provides guidance ...

While for some, nothing will ever beat the taste of Coca-Cola, we at Metro couldn’t help but wonder how supermarket own-brand colas stack up against the OG. So we decided to put fizzy drinks ...