The Sonic brand now generates over $1 billion in revenue per year from licensing alone. Sonic the Hedgehog is taking a ...

ESL FACEIT Group has announced it has entered a partnership with global energy drink brand Red Bull for DreamHack events.

New this year, the Red Bull Mirage is a multi-level installation that provides a unique viewing experience for festival goers ...

Further cementing themselves into esports culture, Red Bull and ESL FACEIT Group have come together to make them the official energy drink partner for DreamHack. And not just the upcoming one in ...