The Sonic brand now generates over $1 billion in revenue per year from licensing alone. Sonic the Hedgehog is taking a ...

Visa Infinite branding debuted on the Red Bull cars during running at the Monaco Grand Prix as the two brands align closer ...

Red Bull's turnaround from the Miami to Imola Formula 1 races was truly remarkable - Max Verstappen going from being una ...

An’s game of choice, Apex Legends, is a particularly taxing one. As a 60-person battle royale, matches can be extremely long and, in tournament play, repeat over and over for hours until a winning ...

Yuki Tsunoda's move to Red Bull Racing is earning praise, with Chief Engineer Paul Monaghan noting his positive integration. Tsunoda, replacing Liam Lawson, has secured Q3 appearances and points ...

After making an early exchange, replacing Liam Lawson with Yuki Tsunoda, Red Bull has endured fewer questions on its driver lineup as of late. Moreover, the Japanese driver has clinched some ...

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Aaron Plessinger and Red Bull KTM have extended their contract through the end of the 2026 SuperMotocross League season. With the contract extension, Plessinger and Red Bull KTM will celebrate ...

McLaren boss, Andrea Stella, commends rival team, Red Bull's way of managing their " non-technical opportunities" and creating a narrative around the paddock of displaying themselves as an underdog.

Red Bull’s Imola updates may be important for the season’s prospects but aren’t key to Christian Horner retaining the support of the team’s shareholders. A report in Italy’s AutoSprint ...

Red Bull’s advisor Helmut Marko is now “convinced” that Max Verstappen will remain with his Formula 1 team in 2026, despite previously expressing doubts over the Dutchman seeing out his ...