Among all the new product announcements was a slightly different reveal — a new color for the iPhone 12. Apple’s newest smartphone is now available in purple. The new purple iPhone 12 will be ...

BTS fans took to Twitter over the weekend jokingly accusing Apple of using BTS for clout, after the tech company unveiled a new iPhone in a “purple” colorway that was suspiciously similar to ...

MacRumors previously reported about Apple's plan to switch to randomized serial numbers for future products starting in early 2021, and this transition has now started with the new purple iPhone ...

You might even find the Purple iPhone in your local Apple Store by the end of this week. It's sort of a shock to see a "new" iPhone today. It doesn't really fit with the way in which Apple's ...

Apple's iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max come in new colors ranging from purple to green to yellow for the iPhone 11 and midnight green for the iPhone 11 Pro. Apple has released ...

It can also use the sensor in your iPhone's camera to calibrate your TV's picture. Plus, there's a new remote with a mute button and TV power button. The obligatory Apple TV Plus show announcement ...

If you followed rumors about iPhone 14 colors, you at least had some advance notice of the new options coming to Apple's lineup. Rumors had pointed to a purple colorway, and lo and behold ...

I've reviewed well over a thousand products during 18 years working full-time at PCMag.com, including every generation of the iPhone and the Samsung Galaxy S. I also write a weekly newsletter ...

It notes part of that could be because “Apple aggressively promoted the new purple iPhone 14/Plus and 14 Pro/Max models.” ...