Tendulkar and MRF's association can be regarded as one of the most iconic and memorable in cricket history.

The new MRF deal makes him a part ... likes of Sachin Tendulkar, Brian Lara, Steve Waugh, AB de Villiers, and Shikhar Dhawan sporting the red logo on their bat in the past. Stay updated on the ...

MRF will make way for the Adidas logo on Sachin Tendulkar's bat, with the batting great ending over a decade-long association with the tyre maker to endorse the global sportswear company.