Master full-funnel marketing with tactics that connect acquisition data to lifetime value, driving smarter decisions and ...

Tap your CRM’s hidden insights. Cluster audiences, craft persona-driven ad copy, and optimize site content to boost paid ...

Before you commit to a customer relationship management platform, make sure it has the features you need to grow your business and get the most out of your investment.

The longtime ITSM platform provider believes it can elevate CRM functionality by focusing more on customers, in addition to ...

CRM data can be also useful in other areas including ... models to perform tasks using external tools. An MCP-powered model could, for example, use a cloud-based code editor to write Python ...

ServiceNow’s new AI Agent Fabric uses A2A and MCP to let agents interact with third-party systems. Those systems can be tools ...

Of the 22 guru strategies we follow, CRM rates highest using our P/B Growth Investor model based on the published strategy of Partha Mohanram. This growth model looks for low book-to-market stocks ...

This custom model specializes in understanding sales ... what might be the most soul-crushing part of modern work life: CRM data entry. That's worth missing some weekends because we don't want ...

SAP moved on two fronts Tuesday to update and expand its software portfolio, unveiling a new suite of cloud-based CRM applications that incorporates technology from several recent acquisitions and ...