With the luxury branding arena evolving day by day, packaging has emerged as crucial as the product itself. With the arrival of 2025, a clear shift is in progress in how luxury brands are looking at ...

Koto worked with Amazon design team Amazon XCM to rebrand the company's distinct smile logo and simplify the identity of its ...

This week we've seen the likes of Adobe evolve its brand incrementally, and recently it was Amazon that caused a stir by ...

An early collaboration with Asher, which makes premium gloves, proved to be a learning lesson. Golf Pride created grips in ...

If the normal AMG SL is simply too pedestrian for you, or you prefer smoothness and comfort over sportiness, the Maybach SL ...

Some Nintendo fans want a change to the Switch 2’s box art and cartridge design, as the current one doesn’t quite convince ...

The CEO heading up operations for designer empire LVMH in the U.S. said he's glad to see the back of the 'quiet luxury' trend ...

The Los Angeles menswear label has helped scores of regular dudes get excited about great clothing. With a growing ...

According to Towards Packaging consultants, the luxury rigid box market size stood at USD 4.57 billion in 2024 and is predicted to exceed USD 6.70 bi ...

Imagine your five‑year‑old daughter running into your home office, clutching a sheet of construction paper. She’s drawn a rocket in marker‑box colors and si ...

Regardless, NBA legend Patrick Ewing has been selling re-released versions of the iconic shoes he wore back in the 1990s, as ...