S OFT POWER RADIATES FROM eyewear that feels certain of itself. Shape, color, and material work together to create a presence ...

Proper merchandising creates an environment that draws your patients into the gallery, shows them where to focus, and has them making small decisions quickly encouraging purchase. Whether you want to ...

MaximEyes includes AI-powered software that improves workflows, simplifies the billing process, and scales according to the size of the practice with its EVAA virtual assistant. EVAA’s intuitive ...

The Vision Council named Justyna Grzegorczyk and Marc Van Camp co-chairs, succeeding Vikas Parakh of Hoya Vision.

The Dee of 10 years ago who started this job could have never imagined this life. But without her I wouldn’t be here. I hope ...