When it comes to the Super Bowl, viewership is king. And a new claim from Roc Nation, an American entertainment company, ...

The figure was reportedly a combination of viewership across global & U.S. broadcasts, YouTube and other digital properties.

The divisive Bad Bunny Super Bowl LX Halftime Show last month got people all over the world united based on recent numbers ...

Bad Bunny was very good for NFL business. According to Roc Nation, which produced the Super Bowl halftime show, the Super ...

Can you be both successful and authentic? The NFL Bad Bunny halftime show was a case study how to bring your authentic self ...

This Louisiana actor finally got his big break — and made his way into a Super Bowl commercial. He wanted to keep it as a ...

Bad Bunny' Halftime Show garnered over 4 billion viewers worldwide, setting a new record, according to Roc Nation.

Bad Bunny’s Super Bowl 60 halftime show set a new global record with more than 4.1 billion total views, the NFL announced on March 2. While his TV rating ranked fourth all time at 128.2 million ...

The singer followed his successful Buenos Aires run with two São Paulo concerts that blasted through the barriers between ...

Today, Apple Music, the NFL and Roc Nation announced Bad Bunny's Apple Music Super Bowl LX Halftime Show performance shattered global viewership, drawing 4.157 billion views in 24 hours across global ...

Per Roc Nation, Bad Bunny's performance at halftime of the Seattle Seahawks win over the New England Patriots drew 4.2 billion global viewers on broadcasts, YouTube and digital, making it the ...

NEW YORK, March 2, 2026 /CNW/ -- Today, Apple Music, the NFL and Roc Nation announced Bad Bunny's Apple Music Super Bowl LX Halftime Show performance shattered global viewership, drawing 4.157 billion ...