This is because you want your case study to maximize its conversion potential, and you can't control what type of individual arrives at your website and clicks on your case study. 5. A 'Challenges ...

Case-study teaching has been around since the early part of the 20th-century, when faculty members at Harvard Business School responded to a lack of textbooks in the field by writing up ...

Entrepreneurs who write case studies often go to one of two extremes: they either compose a whitepaper, or openly advertise their business. In the first case, the study comes off as a dry, boring ...

There is no standard format for writing a case study. They can be as short as a single paragraph, or as long as a four-page document with photographs, diagrams, charts, and other supporting material.

When done right, case studies could win over new customers who are already in the purchase funnel. It's time to take a different approach to writing case studies so that they're read and shared—and ...

For example, a case study about a hair salon advertising campaign might use "How XYZ Salon Gets 15 New Customers per Week" to explain the outcome of buying and running an advertisement with your ...

Writing a compelling case study requires careful planning, diligent research, and expert storytelling. By understanding the purpose, selecting the right subject, ...

DesignWrite, a medical writing company, drafted an outline for an article about menopausal symptoms like hot flashes and night sweats. The author whose name would appear on the final article would ...