In other words, there have never been more ways to add some tiger stripes to your rotation ... responsible for Asics's current reign atop the charts. Asics Asics Asics SSENSE A quick FYI before ...

Five scientists at the University of Berkely used laser technology to selectively activate cells in their retinas, to push the vision beyond its natural limits.

Get ready to be amazed by the bold and daring design of this tiger-shaped carpet! With fierce eyes that seem to follow you, this unique piece brings a wild touch to any room. The intricate details and ...

The team, who experimented on themselves and others, hope their findings could one day help improve tools for studying color ...

Imad is a senior reporter covering Google and internet culture. Hailing from Texas, Imad started his journalism career in 2013 and has amassed bylines with The New York Times, The Washington Post ...

A team of researchers says there's a new color in the atmosphere. But here's the deal: You can see it only by being shot in the eye with a laser. Scientists at the University of California ...

In a study published in Science Advances on Friday, April 18, a group of five researchers stimulated retina cells in participants' eyes, who, afterwards, claimed to have seen a color no human has ...

And today, I envy five regular human beings who, after having their eye cones temporarily rewired with a laser, were able to perceive a new color outside the typical range of the human eye.

Human perception of color is regulated by three types of cone cells in the eye. By artificially stimulating just one type with a laser, researchers and study participants experienced a new color ...