The son of a filmmaker is running a visually rich campaign for mayor of New York City — and has inspired voters to make their ...

Mamdani’s online videos have echoes of the meme-fueled Kamala Harris presidential campaign, but there were key differences.

From posting on the wrong platforms to ignoring the audience’s wants and needs, seemingly small missteps can derail a strong ...

Assemblyman Zohran Mamdani was able to win New York City’s Democratic Primary and will now go on to compete in November’s ...

Real-time marketing offers strategic advantages for any multinational company looking to stay relevant and connect ...

Despite its promise, the study finds that the credibility of social media as a channel for promoting sustainable consumption ...

Zohran Mamdani’s social media strategy was about more than viral videos Mamdani’s online videos have echoes of the meme-fueled Kamala Harris presidential campaign, but there were key differences.

VIP CONTRIBUTOR Lisa Raehsler SEM Strategy Consultant at Big Click Co. Video is dominating online across PPC ads and social media channels. Unfortunately, many advertisers still repurpose social ...

Julia Zambello has built a career renowned for her adaptability and a clear understanding of the demands of modern digital ...

Social media is a staple of modern marketing, but despite this, it can still be extremely tricky to nail a social strategy, and there's no guarantee each of your campaigns will deliver the results ...

According to software marketplace G2, it takes 50 milliseconds for consumers to judge your brand’s visual appeal. Without a ...