Described as a kind of blue-green, the new color—named “olo”—can only be seen using lasers to manipulate certain ...

Now science wants to tell us that it's merely an optical illusion? That's the suggestion behind the argument that purple ...

Each of them independently selected teal as the closest match—but then had to desaturate it by adding white light in order ... or even a fourth "primary" color for future screens.

Each of them independently selected teal as the closest match—but then had to desaturate it by adding white light in order to match the intensity ... richer visual experiences or even a fourth ...

Researchers isolated one kind of cone in the eye and aimed lasers at it to allow subjects to see a super vibrant teal shade ...

Classical physics theories suggest that when two or more electromagnetic waves interfere destructively (i.e., with their ...

Scientists at UC Berkeley have achieved the seemingly impossible — they’ve created a color that lies beyond the natural range ...

The team, who experimented on themselves and others, hope their findings could one day help improve tools for studying color ...

Meet "olo": a vivid, hyper-saturated blue-green that can't be captured by screens or paint.

In our opinion, this structure is unsatisfactory for two reasons : (1) We believe that the material which gives the X-ray diagrams is the salt, not the free acid. Without the acidic hydrogen atoms ...