It is not just “gym bros” that India’s largest FMCG brand, Amul is looking to tap for its ever expanding portfolio of protein ...

The delivery tracking pages — those dopamine-charged screens where animated riders zip from the warehouse to your doorstep — ...

Indian summer marketing has undergone an evolution through the decades. Moving beyond traditional themes brands are ...

It was relaunched in 2023 by Reliance Consumer Products, Reliance Industries’ fast-moving consumer goods (FMCG ... JioStar for this year’s Indian Premier League. Campa is one of IPL 2025 ...

At 300 kilometers per hour, Formula 1 is all about speed, precision, and performance. Pasta, on the other hand, is slow-cooked comfort. But in today’s marketing landscape, unexpected pairings are ...

With Easter approaching, Tourism Minister Patricia de Lille is encouraging local and international travellers to explore ...

​Shraddha Kapoor joins the Plix family, India's premier plant-based nutrition and beauty brand, and a subsidiary of FMCG powerhouse Marico Limited, to champion its haircare and nutrition ranges, ...

A surge in late-stage funding is set to fuel ad spends, but the sharp dip in early-stage capital is a clear red flag, reveals ...