The iconic cow that has long graced the packaging of Milka chocolate was brought to life when a unique purple calf was born in Serbia. The purple calf sits in stark contract to its mother (Picture ...

At about the same time, the purple cow soda was invented on the East Coast (grape soda pop and vanilla ice cream). Kraft’s Milka brand of chocolate milk included a purple cow on the carton.

Milka-manufacturer ... for mimicking its purple packaging. Tony's has launched four new temporary wrappers, inspired by well-known bars such as Milka as well as chocolate made by other firms ...

The color purple is a bone of contention: because a Dutch chocolate manufacturer put its bars on the shelves in similar packaging, the top dog with the purple cow filed a lawsuit.