Live streams have rocketed from 126 million U.S. viewers in 2019 to 164 million in 2024 .

Lauren Weinberg oversaw initiatives including a campaign that tried to appeal to millennial men through a partnership with ...

Marketing mavens from film, TV, digital, fashion and gaming gathered Thursday for Variety's Entertainment Marketing Summit, ...

Campaign Middle East speaks agency leaders and client-side marketers about adoption, segmentation, consumer insights and ROI within gaming.

Joel Yashinsky is tasked with driving an expansive Reclaim the Flame strategy that has produced viral marketing like the ...

Therefore, the following are a few of the high-paying freelance digital marketing jobs, as well as the essential skills and ...

For this year, here are 10 new YouTube marketing strategies – along with the latest tips, recent case studies, and fresh examples – that ... it delivers a mix of bizarre stories, over-the ...

Here are three areas that marketing technology professionals must handle successfully to get the most out of their AI ...

It helps businesses achieve their aims by creating a cohesive strategy to increase sales. Each element must be balanced and consistent with the others to ensure the success of the marketing campaign.

Founder-led marketing can be your game-changer. Want to implement this in your business? Start by documenting your daily journey. Share your product development process, team meet ...

Business development (BD) focuses on identifying and supporting opportunities that align with growth targets and strategic objectives, while communications tailor internal and external messaging to ...

Gaurav Kwatra, CMO, iD Fresh Food, shares how the fresh food manufacturer is looking to drive trust and leverage innovation ...