Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...

Matrix IT has cause for celebration this National Apprenticeship Week (10–16 February) – after welcoming four new apprentices ...

There are a lot more self-serve CTV buying options out there than there used to be, but that doesn’t mean managed service providers are going away ... CTV is now “a required part of the marketing mix.

According to estimates on Statista, advertising spending across the globe should clock a growth rate of 5.4%, reaching $1.4 ...

IT Services markets have experienced record-breaking growth. Explore the decision-making process for owners on whether to ...

Read about DMI's divestiture of its digital engineering services segment to Encora to increase its focus on digital transformation and managed services for public sector customers.

Marketers looking for signal loss solutions should spend more time testing alternative identifiers, says Razorfish's Sisi ...

Keith Arrowsmith, Global Marketing Director at Onetag, discusses supply-side curation’s benefits for all parties in the programmatic supply path – and helps clarify misconceptions that remain as we he ...

"Leveraging our experience with other marketing services companies ... Strategus' unique managed services approach to programmatic CTV advertising will continue to empower brands and agencies to drive ...

Elon Musk's X is working with the adtech company Magnite to boost programmatic ad sales. The company has been expanding its ...

In 2025, the managed service provider landscape is more competitive than ever. To stand out, MSPs must shift from selling ...

NEW YORK, Feb. 3, 2025 /PRNewswire/ -- Strategus, advised by JEGI CLARITY, has been sold to CIVC Partners.