News

Scott Keyes: What Delta’s AI Pricing Means for the Future of Cheap Flights
Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.
Oh no! Delta's new AI pricing is live — here's what it means for your next flight
Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...
American Airlines CEO says using AI to set fares is a ‘bait and switch’ move
American Airlines’ top executive blasted the use of artificial intelligence in setting air fares, calling the practice ...
American, Delta Take Opposite Sides of AI Pricing Debate
In its earnings call earlier this month, Delta said that around 3% of domestic tickets sold this year have been priced by the ...
Marketplace1d
AI and ‘surveillance’ pricing may squeeze wallets more
Fast, efficient analysis of customers’ shopping and social media habits gives companies a leg up when it comes to dynamic ...
Senators seek clarity on Delta's AI-powered pricing strategy
Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...
Delta using AI to determine the price you pay for plane tickets
Delta Airlines is facing criticism for its use of artificial intelligence to determine ticket prices, a practice known as ...
Delta uses AI to set airfares. That worries some senators
The technology uses interest in specific routes and flights, flight time and date, customer demand, the price of jet fuel.