Although it’s difficult to imagine now, the historic change came as Coke was fearing that it was losing it’s dominance in the ...

Finding your name on a Coke bottle might feel like magic—but behind it is a mix of data, culture, and creativity. For the ...

The Coca-Cola Company (NYSE:KO), in partnership with Adobe, has launched Project Fizzion—an innovative design intelligence ...

According to Deane, Coca-Cola was initially bottled using Hutchinson bottles, characterized by their "blob top" design and reusable wire-and-rubber stoppers. These were replaced around the turn of the ...

Get ready to share and connect! As Coca-Cola revives its iconic "Share a Coke" campaign globally, the brand has embarked on a quest to amplify connections with Gen Z as the campaign is launched in ...

It was May last year when I had the chance to visit the Coca Cola museum in Atlanta  while attending the International ...

A new ad campaign from Coca-Cola appears to mistakenly attribute a non-existent J.G. Ballard work to the author.

Coca-Cola is one of the best-known brands in the world thanks to its massive distribution network, marketing investments, and popular products. Over its history, the company has leveraged that ...

Pepsi is asking people out and about in Atlanta to sip from unmarked cups of Pepsi Zero Sugar and Coca-Cola Zero Sugar to decide which they prefer.