Coca-Cola is bringing back its anticipated "Share a Coke" campaign, tailored for today’s new generation of consumers and ...

The challenger sports drink brand tells The Drum that it is doubling down on what’s working as it refreshes everything from its look to its message.

James Sommerville OBE, once a beneficiary of The King’s Trust, led its rebranding, designing a new logo symbolizing ...

As a result, on 4 April 1975, Microsoft was born. Soon after, the company secured a deal to provide the operating system for ...

(It even survived that ridiculous 1980s Microsoft logo). From writing software to ... the strong community we see today. Credit: Coca-Cola / Microsoft There is no denying that Microsoft deserves ...

The Houston Astros are the first Major League Baseball team in 2025 to launch their new Nike City Connect uniform with the introduction of Nike City Connect 2.0, another space-themed uniform with a ...

In the garages of NASCAR, the partnership between drivers and sponsors has often defined eras. The post NASCAR Star Kyle ...

They range from the fanciful ‘Whatever your consumers believe it to be’ to the ill-informed ‘It’s the logo ... Lego and Coca-Cola take decades to build, and they don’t always get ...

Forbes CMO Summit will take place on September 16-18, in Aspen, CO. Sign up to receive updates for this event.

Georgia’s Queen of Hearts Antiques & Interiors in Alpharetta isn’t just another antique store—it’s an expedition into a ...