As you can see, social media is an invaluable channel for brand promotion ... attention is highly focused on the smartphone screen. In-app mobile marketing offers: • A wide audience with ...

In a move set to redefine mobile advertising, Truecaller, the global communications platform, has unveiled the Truecaller ...

YouTube CEO announces TV screens surpass mobile in U.S. watch time, creating new ad opportunities for marketers. YouTube now dominates TV viewing over mobile in the U.S. New ad formats include QR ...