Sky blue isn't a new color for Apple. It's the featured shade of the current M4 MacBook Air, a shimmer of cerulean so subtle ...

Apple tends to play it safe when it comes to color options for its top-of-the-line iPhone Pro and Pro Max. Your choices are ...

When the new iPhones arrive this fall, there could be a color for the iPhone 17 Pro that Apple hasn’t used before, and it may ...

Apple will unveil its new iPhone 17 lineup in a range of new colors later this year in the fall. Here are all the rumored ...

These facts might naturally lead you to think that colors are subjective. That, unlike features such as length and temperature, colors are not objective features. Either nothing has a true color, or ...

A new study maps what healthy aging looks like in a unique brain region that’s often affected early by neurodegenerative ...

Donald Trump’s choice of a blue suit for Pope Francis’ funeral Mass was widely panned Saturday, and it wasn’t just a fashion ...

A team of scientists has found a way to unlock a color that doesn't exist in the natural world. Named "olo," this new shade ...

Researchers behind a recent study claim to have discovered a new color that the natural, naked eye cannot perceive — 'olo,' a ...

Discover the top 61 Popular Nail Colors for 2025! Find the trendiest shades and must-have hues for a fashionable manicure ...

The green iPhone 5c, released in 2013, was a significant departure from Apple’s traditionally more conservative color palette for its iPhones. This vibrant, almost lime-like green was one of five ...

The team, who experimented on themselves and others, hope their findings could one day help improve tools for studying color ...