Grammy-winning artist Kendrick Lamar will headline the Apple Music Super Bowl Halftime Show in New Orleans. The rap megastar, who has won 17 Grammys, said he’s looking forward to bringing hip-hop to the NFL’s championship game, where he performed as a guest artist with Dr. Dre, Snoop Dogg, Mary J. Blige, 50 Cent and Eminem in 2022.