Ad fraud in the age of artificial intelligence has escalated from a game of simple scripts into a highly sophisticated ...

Various sources report 34% never skip (Acast), 68% hear some or all the commercials (Inside Radio), and 28% listen to all the ...

My so solid crew can you believe Monday is #March2026? I’m aging while writing this piece. Someone pulled up the ...

For decades, creative roles dominated marketing hiring. Agencies were structured around them, and success was measured by ideas generated. That ...

Two of Australia’s top ten bestsellers in 2025 were cookbooks, both by Nagi Maehashi of RecipeTin Eats. Other popular books ...

While South Africa’s music industry continues to chase the next hit, the next platform and the next big moment, Gallo ...

Carat South Africa has been named Most Balanced Media Agency of the Decade, the first-ever SCOPEN award of its kind.

At the start of every year, the marketing industry engages in a familiar, high-stakes ritual: the prophecy game. The industry ...

Africa isn't one market. It's 53 countries, over a thousand languages and a tangle of cultures, regulations and consumer realities.

Tumi Rabanye is the new head of marketing at Kaya 959. She brings more than 20 years of experience in brand strategy and ...

The advertising, media and marketing industries are living in a golden era of media measurement. Almost everything can be ...

Digital billboards are an inescapable part of our urban landscape, lighting up highways and malls alike. As more of them ...