Explore advertising rules, child safety, data privacy and brand suitability in kids and family streaming, and why some advertisers remain cautious.
In recent times, Agency Reporter has been at the helm of launching initiatives and platforms that applaud prestigious work as well as thought leaders from the advertising, marketing, and ...
DoubleVerify has released its DV Global Insights: 2024 Trends Report. This comprehensive analysis draws on more than one trillion video and display impressions delivered across APAC, EMEA, LATAM, and ...
Explore how CPM-based pricing is reshaping creator marketing, bringing greater transparency, performance accountability and ...
Explore how CTV advertising, contextual targeting and content classification can help brands manage brand safety risks and ...
Explore what effectiveness awards reveal about Indian advertising, from consumer insights and creative strategy to media ...
Explore how Conversion APIs and server-side tagging are reshaping digital advertising measurement through better data ...
Can you imagine your life without the internet? What started with a cable plugged into the phone line has now become an indispensable part of our daily routine. Covid-19 has transformed businesses ...
Explore the growth of programmatic audio in India, the opportunities in podcast and music streaming advertising, and the ...
Somewhere in a Mumbai studio last year, a team of designers put the finishing touches on a face that did not exist. Every eyelash was rendered, every strand of hair simulated, every micro-expression ...
Affle 3i Limited, a global technology company announced the establishment of the ‘Kedia Doctoral Research Scholarship’ ...
Explore how dynamic floor pricing can help Indian publishers improve programmatic ad revenue, optimise inventory yield and ...