Google Analytics is an incredibly valuable tool for businesses of all sizes. However, because of the complicated terms and metrics involved, it can be challenging to understand. This guide will ...

What Does Pageviews Mean in Google Analytics?. "Pageviews" in Google Analytics refers to the number of times Internet users have viewed a particular Web page. You may run a site that relies on ...

Is Google Analytics A Business Intelligence Tool? Having worked with Applicata for a number of years, we know that many companies, particularly small and midsize ones, do not use business intelligence ...

Does Google Use Analytics For Ranking Purposes? The person asking the question next asked if Google Analytics data was used for ranking purposes, mentioning the bounce rate data.

Affiliate marketers can use Google Analytics to do the following – Google Event Tracking to monitor on-site engagements, Google Dashboards for analyzing user behavior, and build custom Audiences for ...

The new label is “business analytics.” Is “business analytics” the new name for “analytics,” or for “business intelligence” more broadly? Is it a good name? What does it mean?

What is Google Search Console and what does it do? According to Google, Search Console is “a free service offered by Google that helps you monitor, maintain, and troubleshoot your site’s ...

Google Analytics can do so much for a business that every business owner should make a point of at least looking at it.