Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

You can use both qualitative and quantitative reports to track the work performance of individuals, business units and your workforce as a whole. Quantitative data is based upon statistics, while ...

Quantitative social science has long been dominated by self-consciously positivist approaches to the philosophy, rhetoric and methodology of research. This article outlines an alternative approach ...

Quantitative and qualitative data research are fundamental methodologies for marketers seeking to understand consumer behavior, preferences and trends. Each approach offers unique insights, and ...

Some methodological problems of the numerical analysis of data from tropical forest are considered. If species are included in the construction of an ordination in decreasing order of abundance, an ...