To make creating the viral "I'm cold" makeup look easy, we rounded up the makeup essentials you'll need to master the aesthetic at home. When it comes to creating the viral winter makeup look for ...

It's January, it's freezing, most of America is covered in snow--but the wintry weather has spawned a glorious beauty trends: Rosy, wind-whipped, just-out-of-the-cold cheeks! From Jourdan Dunn's pink ...

Your guide to "shy girl" makeup, the romantic, blush-heavy trend taking over BeautyTok.

So, no matter your face shape, there’s a blush technique out there to lift and let your rosy cheeks pop. I even got exclusive insight from Sofia Tilbury, makeup artist and Global Artistry Director at ...