Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards ...

Players will soon be able to choose to watch ads to unlock rewards in Roblox games.

Google and Roblox just teamed up to offer rewarded ads that offer in-game perks for watching video advertisements ...

With the Rewarded Video ads, Roblox users watch up to 30 seconds of full-screen video ads in the Roblox games and online experience to receive the perks the game creator chooses to make available.

Roblox in-game ads will arrive on the platform soon, and while Roblox leads the charge, major players like Microsoft and Sony are set to follow suit ...

Roblox is planning to soon introduce ads in between games to grant players rewards and it's one step closer to their already rich ecosystem.

Advertisers also have a favorable view of rewarded video, according to Latham, which will help Roblox attract demand. Rewarded video offers a more standardized ad experience compared to some of Roblox ...