A leading Asian quick-serve chain is launching activations in two popular Gen Z-focused online games to celebrate the return of a favorite menu item.

Universal, Sawhorse and Roblox execs discuss a promotional ‘Kung Fu Panda 4’ experience that helped rejuvenate animated film before ‘Inside Out 2.’ ...

Panda Express® Launches First-of-Its-Kind Gaming Activation in Fortnite Creative and Roblox to Celebrate the Summer Return of Hot Orange Chicken ...

Players in both Fortnite Creative and Roblox can interact with Pei Pei the Panda, an energetic NPC (non-playable character). Pei Pei appears across multiple maps, engaging with players and building ...