A fitness influencer's morning routine is going viral...for a variety of reasons...but as it goes viral, so does Saratoga Water.

Primo Brands, owner of Saratoga Water, saw its stock briefly rise after fitness influencer Ashton Hall featured the brand in a viral video.

A viral six-hour morning routine video that took over social media may have started an influencer beef in Houston.

A TikTok user's elaborate morning routine is going viral, and so is the water brand featured in it. A bottle of Saratoga Spring Water, owned by Primo Brands, is never far away from the star of the ...

A fitness influencer’s bizarre morning routine went viral — and one brand in particular is making a splash. The video posted by Ashton Hall shows his 5½-hour morning routine, which heavily ...

Fitness influencer Ashton Hall has been mocked after his bizarre morning routine video went viral.