Rocket CRM has announced a major expansion of its platform with the introduction of Rocket CRM Marketing Automation, a set of ...

As a marketing manager, I recently celebrated the one-year anniversary of our marketing automation system. And I do mean celebrated. It’s been a good year. A marketing automation system enables ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More The marketing automation space is growing rapidly and will continue to do ...

Marketing automation tools make a marketer’s life easier and improve the customer experience in many ways. Marketing automation tools make it simple for marketers to enhance the customer experience ...

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Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More The line between old-school CRM and new-school marketing automation ...

B2B marketing automation vendors have always been focused on lead nurturing. This makes sense: lead nurturing is a major reason why marketers have implemented marketing automation technology. By David ...

When nascent internet marketers first married a mailing list to email technology, a cheap and powerful marketing tactic was born. That tactic paved the way for modern marketing automation. Before ...

The marketing automation software industry is estimated to reach $7.63 billion by 2025 and grow at a CAGR of 13.3%, according to a study by Grandview Research. With this kind of growth, it's safe to ...

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Editor’s note: Vik Singh is co-founder and CEO of Infer. Prior to founding Infer, he was an entrepreneur in residence at Sutter Hill Ventures. He has filed 13 patents in the areas of search, social ...