Brevo is the most accessible entry point for businesses new to email marketing. I was impressed by how quickly I could set up campaigns using its drag-and-drop editor, even without applying any ...

"Isn't email dead?" Time and time again marketers hear this, but what's dead is the old way of email marketing, where you pop up in audiences' inboxes with a mediocre discount code once a month. The ...

Newsletters have been a pertinent tool in email marketing allowing companies and brands to connect with their audience in a meaningful way. Email marketing is a vast arena with massive potential in ...

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In a social media landscape dominated by algorithm changes, email newsletters have emerged as valuable relationship builders. Jaina Mistry, Director of Brand and Content Marketing at Litmus, said this ...

Whether you’re a knowledge worker with a point of view you want to share with the world, a high-profile executive who wants to build a platform, or a business owner interested in cultivating new ...

Tara Hornor has a degree in English and has found her niche writing about marketing, advertising, branding, web and graphic design, and desktop publishing. She writes for PrintPlace.com, a company ...

Email marketing should be a central part of your law firm’s marketing strategy as it provides a direct line to your target audiences. A newsletter sent out on a consistent basis is an excellent way ...

Nothing in email marketing is static because ESP technology, inbox providers, and—most important—people's behaviors are constantly changing. That change extends to the email newsletter, a mainstay of ...