Marketing research professionals often use inferential or descriptive statistics to guide major marketing decisions. There are a number of statistical tests that explore the relationship between the ...

Research Methods in Psychology is a standard required course in pretty much any psychology major. In our department at SUNY New Paltz, this is a four-credit class with a large laboratory component.

In the first case, there is a strong upward-sloping relationship between X and Y; in the second case, no apparent relationship; in the third case, a strong downward-sloping relationship. Note the ...

The first step in performing a sensitivity analysis is to choose and configure the independent variable. The ANALYSIS TOOLS: Sensitivity Analysis: Choose Independent Variable screen looks like this: ...