When used correctly, hashtags can be a powerful tool for businesses trying to increase their online presence and engage with their audience.

Whether you’re drumming up publicity for your event, raising awareness for a cause, trying to encourage a conversation, or simply want to up engagement on social platforms, a great hashtag is ...

The platform rolled out the change to make it easier for users to find relevant accounts and posts in one place. Instagram updated how hashtags work for discovery. Now, when users tap on a hashtag ...