Meta is working toward a future where many of the ads you see on Facebook or Instagram are created from scratch by artificial intelligence, and thus more easily targeted specifically to you.

Meta's new feature allows advertisers to showcase offer details like discounts directly on Instagram ad call-to-action buttons.

Just because your brand is using Instagram doesn’t mean you’ll be successful with it. Here's how to stand out from the crowd and engage with your target market.

There are currently six types of ads that companies can buy on Instagram, according to Meta. They can buy ads that look like photo posts, ads that look like video posts, ads that look like slideshows, ...

If Instagram officially introduces ad breaks to its app, this will make the platform more similar to YouTube, which also shows unskippable ads to free users.