The ultimate goal of pulling customer data together into a customer data platform (CDP) is building more meaningful customer experiences in real time. Up until now, that’s been more aspirational than ...
Salesforce Inc. has introduced a collection of new tools designed to support customers’ artificial intelligence initiatives. The first set of features, which debuted today, will help organizations ...
Salesforce introduced its AI layer, dubbed Einstein, in 2016. More recently, at the Salesforce World Tour event in NYC in May, all the company talked about was generative AI and Data Cloud, its ...
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