Market Position and Competitive Landscape Unity's dominant position in the game development market is both a strength and a target for competitors.

Game engine maker Unity has launched a developer program to help its users build experiences to run on the forthcoming Apple Vision Pro.

Unity, the cross-platform game engine that powers games like Rust, Hollow Knight, and Pokémon Go, has introduced a new, controversial fee for developers, set to take effect next year. Indie ...

Unity (NYSE: U), the world’s leading platform for creating and growing games and interactive experiences, today announced that Unity 6, the most stabl ...

In an industry where customers are slow to trust and quick to criticize, a new fee from Unity infuriated studios that use its platform.

Developers who are angry at Unity should note that this pricing tactic is not the cause, but rather a symptom of the tougher times ahead for games developers and publishers.

New fees to use the Unity game engine could have a negative impact on indie and Xbox Game Pass development.

Six mobile game companies with two billion downloads wrote a letter to Unity saying its download-based price increase will destabilize the mobile game ecosystem.

EU game devs ask regulators to look at Unity’s “anti-competitive” bundling Company's power is a "market failure" with "significant vendor lock risk" for devs.

Why Unity's New Install Fees Are Spurring Massive Backlash Among Game Developers Devs are asking players to refrain from installing games and demos when the new fee takes effect.