Give your search engine a name, add the websites you want to see search results from, and then click the Create button to create your search engine. But it doesn’t stop here.

Previously, Apple has been a subject of hot topics featuring search engines. Some speculate that the tech giant can create one, but it won't happen anytime soon.

Learn how topic clusters can boost your site's authority and rankings, plus tips for creating content-rich hubs that satisfy users' needs.

Apple reportedly has an AI search in the works. The AI search experience could have a standalone app and power Siri. Timely and strategic release with broader success of AI search engines. With ...

The search business is "rapidly evolving" due to artificial intelligence, so it would be "economically risky" for Apple to create a search engine.

Apple has all the elements to create its own search engine for its devices should it decide to end its reliance on Google, according to a new report.

A human asks Search Engine Land's ChatBot to create an SEO content plan for a digital marketing agency. Here's the answer.

Businesses are scrambling to be cited in AI-generated answers on Google, Perplexity and ChatGPT. A new crop of nascent search engine optimization startups wants to help them stand out.

In a US federal court declaration, Apple SVP of Services Eddy Cue outlines why the company doesn't want to take on Google.