We’re now living in a time where users expect as much functionality, reliability and flexibility from Web apps as desktop programs. All our data is slowly but surely moving into the cloud, and ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. When I help a client looking for a CRM system, however, I really ...

Customer Relationship Management (CRM) is comprised of complementary layers: • It's a philosophy of caring for and nurturing your customers. • It's the organization and roles that deliver fulfillment ...

The Customer Relationship Management (CRM) market is heating up, with most of the major software vendors touting their own solutions. Most businesses face a similar challenge -- how do you manage the ...