Younger consumers drink less wine while baby boomers scale back, creating generational shift crushing California's wine ...
Add Yahoo as a preferred source to see more of our stories on Google. Three older women drinking wine - Amr Image/Getty Images The most recent surveys from Gallup on drinking habits in the U.S. shows ...
Baby boomers are upping their spending on bars and alcohol as Gen Z and millennials lay off the booze.
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